Our Role | October 2020 – December 2020
We worked with indie dev Dune Casu and his Funselektor Labs studio as they prepared to launch Absolute Drift on Nintendo Switch. The game had already proven popular on Steam and consoles, and our job was to run the PR for the Switch release and work with Nintendo on making the release a success.
Our team planned and executed a PR push for the release, while also taking care of communication and discussions with Nintendo – making sure that the release met all their requirements and getting them to help with the PR push. This allowed Funselektor to focus on their games – including the newly released art of rally!