Jr. PR Executive

We are looking for a PR executive to be part of the Game Drive marketing team.

As a PR executive you will assist in building and managing relationships with press and influencers supporting us and the games of clients. You will be responsible for increasing the awareness of and engagement with each client and their games.

Skills required

• Exceptional English writing and editing skills
• Skills to act as a spokesperson, pitching and placing proactive stories in the media, as well as managing media relationships and maintaining an up-to-date network of media contacts
• Strong communication skills when liaising with colleagues, influencers, press, and clients
• Good understanding of the role social influencers can play in promoting and driving commercial value for brands
• Ability to relate to influencers and press, develop trust, rapport and long-term relationships
• Passion for PR and digital marketing in general
• Degree in Marketing, Advertising, Communications or a related discipline
• Proficiency in Microsoft Word, Excel and PowerPoint
• A go-getter mentality
• Affinity with video games, able to generate enthusiasm and empathy for each project
• Experience with social media, in particular Twitter and LinkedIn
• Familiarity with current and emerging PR platforms and games industry trends
• Ability to work in a fast-paced environment with rapidly changing priorities and multiple deadlines
• Creative and quick thinking, with an excellent attention to detail
• Ability to work across different brands and projects
• Preferred: experience with event planning and/or PR

Your duties

• Assist in the development of a marketing communications plan
• Manage media inquiries and interview requests
• Gather content for press kits, press releases and pitches
• Monitor, analyse and communicate PR results on a regular basis
• Support in concepting and creation of PR campaigns and seasonal PR calendars
• Organize and manage press moments e.g. previews, reviews, let’s plays, etc.
• Help maximize share-of-voice on the web for all clients and their games
• Leverage existing media relationships and cultivate new contacts within the industry
• Maintain a keen understanding of game industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
• Identify and share competitor insights with the team
• Build, organize, and maintain press and influencer database
• Support the Game Drive team and/or clients at exhibitions and events
• Enter client games for award shows
• Optimize communication via PR (testing) tools, analytics, SEO reports, surveys and more
• Admin support including post, reports, stock management and deliveries

We offer:

• Starting contract:
  • Freelance 6 months
  • 24+ hours a week
• Flexible working schedule
• Caring 5+ marketing team
• Growth opportunities
• Video game industry insights and games
• Great office space in the middle of Utrecht city center

Are you able to embrace different types of games and ready to drive the marketing push behind them?

Jr. Marketing Coordinator

We are looking for a Junior Marketing Coordinator to be part of the Game Drive marketing team.

As a Jr. Marketing Coordinator you will be in charge of coordinating the marketing team and their responsibilities to serve each client and their games. As an organization wizard and people manager, you will excel in getting things done.

Skills required

• Strong organizational skills
• People manager
• Great time management skills and attention to detail
• Knowledge of traditional and digital marketing, content marketing, and social media marketing
• Strong communication skills when liaising with colleagues and clients
• Self-motivated and proactive
• Ability to work in a fast-paced environment with rapidly changing priorities and multiple deadlines
• Flexible, adaptable working style with an ability to learn quickly and multi-task
• Natural leadership skills
• Affinity with video games, able to generate enthusiasm and empathy for each project
• Good level of English; spoken and written capabilities
• Bachelor’s or master’s degree in marketing or a related field
• Proficiency in Microsoft Word, Excel and PowerPoint
• Experience working with planning and tasking tools
• Preferred: familiar with collaboration and scrum tools

Your duties

• Coordinate day-to-day activities that lead to the completion of projects, goals and tasks
• Assist in the development of all marketing activities
• Ensure all marketing efforts serve to achieve immediate and long-term goals, identifying and executing improvements for processes, content, and lead generation
• Communicate campaign objectives, timelines, and deliverables
• Review marketing channels, performing quality assurance
• Organize and supervise the execution of marketing activities
• Track sales data, maintain promotional materials inventory, maintain databases, and prepare reports
• Plan and organize promotional presentations for (potential) clients
• Organize the production of branded products for the purpose of marketing, such as merchandise and stationery
• Coordinate marketing content
• Plan meetings and trade shows by identifying, assembling, and coordinating requirements, and developing schedules and assignments.
• Manage the team, and ensure the team delivers and follows the agreed upon processes and practices.
• Explore opportunities to add value to job accomplishments.
• Manage on-going marketing and advertising campaigns and plans, while ensuring that every initiative is aimed at increasing brand awareness and/or sales.
• Give ideas, recommendations, and plans to contribute to the optimization of marketing strategy.

We offer:

• Starting contract:
  • Freelance 6 months
  • 30+ hours a week
• Flexible working schedule
• Caring 5+ marketing team
• Growth opportunities
• Video game industry insights and games
• Great office space in the middle of Utrecht city center

Are you able to embrace different types of games and ready to drive the marketing push behind them?

Online Marketing Intern

We’re looking for an enthusiastic intern that will support us in our day-to-day marketing activities for online clients.

As an internationally oriented company in the centre of Utrecht, we offer lots of variety for your internship. We work together with several game studios, meaning lots of diversity in our games and marketing activities. Some examples are the WW1 Game Series, Tricky Towers, the We Were Here Series and more.

Your duties will include assistance during online marketing campaigns, content marketing support, research, account management activities and much more!

Skills we’re looking for:

• Great English speaking, writing and editing skills
• Knowledge of social media (including tools)
• Creative with excellent attention to detail
• Can work independently while being a team player at the same time
• Affinity for video games, able to generate enthusiasm and empathy for each project
• Year 2/3/4 – Bachelor scholarship related to Marketing, Advertising, and/or Communications
• Preferred: Photoshop skills

Media Design Intern

We’re looking for an enthusiastic intern that will support us in our day-to-day marketing activities for online clients.

As an internationally oriented company in the centre of Utrecht, we offer lots of variety for your internship. We work together with several game studios, meaning lots of diversity in our games and marketing activities. Some examples are the WW1 Game Series, Tricky Towers, the We Were Here Series and more.

Your duties will include company design work, producing concepts for promotional material, content marketing support and much more!

Skills we’re looking for:

• Creative with an excellent attention to detail
• Skilled in Photoshop, Illustrator, InDesign or Acrobat Professional
• Can work independently while being a team player at the same time
• Affinity for video games, able to generate enthusiasm and empathy for each project
• Year 2/3/4 – Bachelor scholarship related to Marketing, Advertising, and/or Communications